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Problem Solver

Problem People

Australia's best market research and analytics.

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“He’s well respected in the Board Room and with our Senior Exec … my go to on any tricky challenge or situation.”

CMO, Major Telco

“Caspar adds value to the most difficult business questions, and is highly regarded by my whole leadership team.”

CEO, FMCG

“A strategic partner in the truest sense of the word, partnering effectively at all levels of the organisation.”

CMO, Healthcare

25 years experience solving complex problems for Australia's leading brands.

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“Caspar has a unique ability to leverage strategy, insights and analytics to get to the heart of business problems”

CMO, CPG

“He has addressed multiple challenges in our business, uncovering millions of dollars of value creation”

CEO, Drinks

“Caspar quickly gets to the nub of an issue; uses data and insight to build out compelling recommendations that deliver strong commercial results”

CMO, Telco

“When I need a compelling independent review of a challenge I call Caspar, who brings the quality of a top tier strategy consultancy for much more reasonable value.”

CMO, FMCG

Problems Solved

Board-ready marketing strategy.

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DATA ANALYTICS

Financial Analysis, Valuation & Modelling

• Customer Segmentation & Profitability

• Loyalty & Transaction Data

• Category Strategy & Diagnostics

• Marketing Effectiveness & ROI

• Business Planning & Investment Allocation

BREAKTHROUGH RESEARCH

Segmentation & Growth Strategy

• Brand Positioning & Architecture

• Portfolio Strategy

• Usage, Attitudes & Profitability

• Opportunity Assessment & Concept Evaluation

• Channel Strategy

• Brand Equity Management/Tracking

• B2B and B2C

As an experienced senior practitioner, with low overheads and no internal distractions, Caspar Wright focuses on your business to deliver the highest quality work quickly and cost effectively.

 

Partnering with other experienced independent practitioners enables us to deliver projects of up to $1m in value.

Your Problem
Your Problem

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